Instagram Tips

Natalie Myers

Natalie Myers



8 min read


8 min read


Date Publish: Jun 21, 2024


Last Modified: Jun 21, 2024

Creative Ideas To Level Up Your Instagram Feed |

Table of Content

Today, Instagram has become more than just a social media platform to engage with your family and friends. It has become a key channel for creators, businesses, and marketers to engage with their potential customers and target audiences. 

So it is important to level up your Instagram feed to attract your target audience and potential customers. But how to do that? Don’t worry we have got you covered. In this blog, we will discuss the creative ideas you can easily use and apply to level up your Instagram feed. 

15 Creative Ideas to Level Up Your Instagram Feed

Ready to learn 15 creative ideas that will help you level up your Instagram feed? Here we go: 

1. Theme Based Content Series

Theme-based content series refers to a strategic approach where you choose a consistent theme or topic and explore it across a series of posts. Develop a range of content around consistent themes such as #ThrowbackThursday or #MotivationMonday. 

Theme-based content creates a unique identity for your brand in the mind of your target audience. It engages your audience as it creates a sense of excitement in your audience for your upcoming posts and reinforces brand identity, making your Instagram feed more coherent and memorable.

2. Collaborating with Influencers or Artists: 

Collaborate with influencers or artists in your niche to create engaging content material that attracts and resonates together with your target audience. 

Whether it's a co-branded picture shoot, a collaborative mission, or a joint campaign, partnering with others provides variety and freshness to your feed, while also increasing your reach and publicity to new audiences.

For example, if you are a fashion brand, you can partner with a popular Instagram influencer to showcase your latest collection. This will help leverage the reach and influence of the creator you are collaborating with.

3.  Try Instagram Reels: 

If you are on Instagram, you know how addictive Instagram reels are, once you start scrolling. 

Embrace the trend for shorter videos by trying Instagram reels. Whether it's showcasing your capabilities, sharing in the back-of-the-scenes moments, or taking part in viral demanding situations, Instagram Reels offers a creative canvas to express yourself and interact with your target market in thrilling new methods.

For example, if you are a make-up artist, you can create a reel showcasing a step-by-step tutorial for achieving a trendy makeup look.

Note: Use trending soundtracks on Instagram to get better reach and engagement. 

4. Carousel for Behind-the-scenes Glimpses: 

Behind-the-scenes glimpses of your work or content creation process help you develop a relatable image of yourself or your brand in the mind of your target audience. It helps you tell the story of all the work that goes behind the scenes and who doesn’t love a good story?

Utilize Instagram’s carousel feature to offer behind-the-scenes glimpses into your brand or life. Share consecutive images or videos that tell an interesting story giving your followers an inside look into what happens behind closed doors.

For example, if you are a fashion brand you can showcase the various stages of photoshoots, from behind the scenes to the final shots.

5. Ask Me Anything (AMA) Sessions: 

Ask Me Anything (AMA) sessions on Instagram involve creators inviting their audience to ask them questions on a specific topic, allowing for direct interaction and engagement.

Hold AMA sessions to encourage audience participation, networking, and discussion. Whether it’s a live question-and-answer session, a dedicated presentation, or a case study, AMAs encourage your audience to ask questions, share ideas, and engage with you on a deeper level, and they build trust, loyalty, and community.

For example, if you are a fitness influencer, you can hold an AMA  session where your followers get to know about your workout routines, nutrition advice, and some instances from your day-to-day life.

6. Creative Ways To Showcase Products: 

Presenting your products in new, creative, and innovative ways will help you capture your audience’s attention. By playing around with unconventional angles, creative props, unique settings, etc., turn monotonous product showcases into compelling experiences. 

If you exhibit them in motion or place their features under unexpected circumstances, it tickles the curiosity of the audience and thus keeps them engaged in learning more about them.

For example, if you are a jewelry brand and you are launching a new collection, you can use a carousel post to showcase your entire collection in the first slide followed by zoomed-in shots of each of your products from different angles. 

7.   User Generated Content Campaigns: 

In a user-generated content campaign, you encourage your audience to create and share content featuring your brand or products.
This creates a sense of network and authenticity among your target audience. Whether it’s a consumer-generated photograph or a customer testimonial, the blessings of consumer-generated content are not only credible but also organically amplify your authenticity.

For example, if you are a healthcare brand, you can tell your consumers to share their experiences using the hashtag #HealthIsWealth and you can repost the content on your feed or stories.

8. Include Motivational and Inspiring Quotes: 

Inspirational quotes and motivational content help you connect with your audience on a deeper level and provide value beyond your products and services.

Share inspiring, uplifting, or motivational content material to encourage and uplift your target audience. Not only does this content resonate emotionally together with your followers but it also positions your brand as a supply of positivity and encouragement in their lives.

For example, you can post a quote related to the niche you are trying to build on Instagram.

Note: Avoid sounding too preachy in your posts.

9.  Add texture or Geometric Shapes to Your Posts: 

Enhance the visual appeal of your posts with the aid of adding texture or geometric shapes. Whether it’s a textured heritage or a geometric overlay, these elements upload intensity and measurement in your feed, making it visually thrilling and dynamic. This helps you improve the aesthetics of your page.

For example: If you are a food blogger, incorporate textured backgrounds like rustic wood or marble surfaces when showcasing your recipes. This will add depth and an aesthetic look to your feed.

 10. Post collages: 

Posting collages is a creative way to showcase multiple images or moments in a single post on Instagram.

Create visually stunning collages that capture multiple moments and tell the story of your brand or you as a creator in one post. Experiment with different arrangements, songs, and themes and create engaging collages that grab your audience’s attention and leave a lasting impression.

For example, if you are a travel influencer, you can create a collage featuring snapshots from your recent adventure, allowing followers to experience different aspects of your journey in one cohesive layout.    

11. Mood forums reflecting distinct emotions: 

Mood boards are visual collages or compilations of images, colors, textures, and other design elements that convey a particular mood, theme, or concept. They serve as a creative tool for designers, artists, and content creators to explore and communicate ideas visually.

As a creator, you can use mood boards to evoke specific feelings and resonate with your audience on a deeper level.

Curate mood forums that replicate more than a few emotions, from serenity to pleasure, the use of color palettes, imagery, and typography to arouse unique feelings. These mood forums along with uploading visible hobbies in your feed, also create a cohesive aesthetic that resonates together with your audience on an emotional level.

12.  Before-and-after Transformation Stories: 

Before and after transformation stories help you present the stories of transformation over a period of time in a compelling manner which is interesting and boosts engagement.

Share compelling earlier-than-after tales that document personal transformations, whether it's a health adventure, a home protection venture, or a way of lifestyle. These stories inspire and encourage your audience, showcasing your journey with the transformative energy of dedication, perseverance, and difficult work.

For example, if you are a home renovation enthusiast, you can showcase the transformation of the room from outdated and cluttered to modern and stylish.

13.  Pet Features Highlighting Your Furry Friend: 

You know there is a particular set of pet-loving audience on Instagram who spend hours watching cute cat and dog videos? Why not use this strategy to level up your Instagram feed?

Incorporate your furry friends into your content. Whether it’s cute photos, funny videos, or touching moments, pet products add a personal touch to your feed, humanizing your brand and connecting with a pet-loving audience.

For example, if you are a lifestyle blogger, captivate the heartwarming moments of playfulness and companionship with your pets and share it with your audience.

14.  Educational Series: 

Educational series involves providing valuable knowledge, insight, and advice to your audience through educational series or courses related to your niche. Whether it’s how-to guides, product presentations, or problem-solving tutorials. It helps you establish your abilities and expertise, while also providing practical benefits for your followers.

For example, if you are a financial advisor who also wants to become a “influencer”, you can start posting an educational series on topics related to personal finance such as budgeting, investing, or retirement planning, and help your audience become financially literate.

15. Host an Instagram acquisition: 

Inject a fresh perspective and voice into your feed by hosting an Instagram acquisition. Hosting an Instagram acquisition involves inviting a guest to temporarily take over and control your Instagram to share content with your audience.

Whether it’s a guest influencer, a brand ambassador, or a member of your team, it provides new and engaging content that engages your audience and gives you personality and perspective.

For example, a travel agency can partner with a travel blogger to host a takeover and showcase their destination expertise through captivating photos and videos

Tips To Perfect Your Instagram Feed

Along with creative ideas we also have some tips for you to perfect your Instagram feed. Here we go:

1. Embrace Interactive Content

Engage your audience with interactive content such as polls, quizzes, and questions. Encourage socializing and incorporate a sense of community into your food.

2. Try new Instagram formats 

Stay ahead of the curve by trying new Instagram formats like Reels and Guides. Keep the story fresh and interesting to keep the audience entertained.

3. Be authentic 

Being authentic is key to building the trust and loyalty of your audience. Be honest and clear with your words, and don’t be afraid to show your true self.

4. Use new and fresh Instagram features 

Find trends and trends on Instagram and add them to your feed. Whether it’s a new filter or a trending hashtag, it can help keep your feed relevant and interesting.

5. Stay consistent 

Growth is key to building a strong Instagram presence. Have a posting plan and stick to it that will keep your audience engaged and coming back for more.

6. Plan and plan ahead 

Take the guesswork out by planning your content and planning ahead. Use tools and apps to streamline the process and ensure your feed stays fresh and cohesive.


Updating your Instagram feed from ordinary to extraordinary is a worthwhile journey—a journey of creativity, experimentation, and self-expression. As we pull back the curtain on our quest for 15 creative ideas and techniques, one thing is clear: transforming your Instagram feed into a stunning masterpiece is within your reach.

Whether you're a budding influencer, a growing brand, or just someone looking to leave a mark on the digital landscape, realize that the power to make an impact is right at your fingertips so go ahead, get your creativity, and see if your Instagram feed turned into a masterpiece that makes a lasting impression on all who meet it.


1. How often should I post on Instagram to improve my feed?

The frequency of your posts depends on your audience and niche. Aim for consistency rather than quantity, and focus on creating high-quality content that resonates with your audience.

2. What are some common mistakes to avoid when trying to grow my Instagram feed?

Some common mistakes include neglecting to connect with your audience, posting irrelevant or poor-quality content, and not maintaining a cohesive aesthetic or theme. Prioritize authenticity, engagement, and consistency.

3.  How can I successfully add Instagram Reels to my feed?

Include trendy sounds, fun fonts, and authentic text. Convey your brand’s personality, use popular effects, and encourage engagement with your audience to maximize engagement and reach.

4.    What tools can I use to plan and organize my Instagram posts?

Use Instagram’s built-in scheduler or third-party tools like Hootsuite or Later. Content calendar templates, Instagram scheduling apps, and reminders can make your scheduling process very easy.

5. How do I make sure my Instagram posts stand out from the competition?

Know your audience, create high-quality images, and stay on top of trends. Offer unique value, connect with your audience, test content, and stay consistent to present yourself well.

Natalie Myers
Written By
Natalie Myers

Natalie has the strongest control on words. She is the content manager at GPC.FM with an avid experience in content marketing. Her biggest strength is her ability to express through persuasive words. She has been working in the content industry for a decade and now works with GPC.FM to strategize and plan content marketing. From curating social content calendars to strategizing content for social media platforms, she ideates a bespoke content roadmap at GPC.FM.